In a world where social media is becoming bigger than we ever thought, getting ‘an edge’ in the race as a top flight influencer or corporate player has become all consuming for some. We came across this really insightful blog article by Party Hire Group on the use of hired props by successful players in the social media space and they have agreed we could republish it here for our readers.
We hope you enjoy it as must as we did!
In today’s digital age, the success of an event extends far beyond its physical presence. With social media platforms like Instagram, TikTok and Pinterest commanding immense influence, event planners in Sydney and Melbourne are increasingly focused on curating experiences that not only dazzle in person but also translate into captivating popular content online. One key element in achieving this goal? Stylish hire furniture and event decor from Party Hire Group.
At Party Hire Group, we understand the importance of creating social media-worthy events that leave a lasting impression both offline and online.
The Power of Stylish Furniture
When it comes to planning and designing events, event furniture plays a starring role in setting the tone and ambience of the space. From sleek and stylish lounge seating to eye-catching cocktail-style party arrangements, the right furniture can transform any ordinary venue into an Instagram-worthy haven. Here are a few ways event planners can harness the power of stylish furniture rentals to elevate their events:
Embrace Trends: Keep your finger on the pulse of design trends and incorporate them into your event decor. Whether it’s chic modern sofas, industrial-style dining tables, or bohemian-inspired lounge areas, hire furniture pieces that reflect the latest styles and aesthetics that are trending online.
Create Photo Opportunities: Designate Instagram-worthy photo spots throughout your event space, complete with statement furniture pieces as backdrops. Think photogenic seating, stylish cocktail setups, or picturesque outdoor lounges that beg to be snapped and shared.
Focus on Details: Pay attention to the little details that can make a big impact on social media. From decorative plinths, and backdrops to ambient lighting fixtures or neon signs, thoughtfully curated accessories can enhance the visual appeal of your furniture arrangements and make them stand out in photos.
Mix and Match: Don’t be afraid to mix different furniture styles, textures, and colours to create dynamic visual interest. Experiment with eclectic combinations that add personality to your event space, inviting guests to capture and share moments.
Capturing the Moment: Leveraging Social Media for Engagement
Once you’ve set the stage with stylish furniture hire from Party Hire Group, it’s time to leverage social media to amplify your event’s reach and engagement. Here are a few strategies for maximising your event’s impact on social media platforms:
Create a Hashtag: Develop a custom event hashtag that guests can use when posting photos and videos from your event. Encourage attendees to share their favourite moments and experiences, tagging your event and venue to increase visibility.
Share Behind-the-Scenes Content: Offer a glimpse of your event by sharing behind-the-scenes content leading up to the event. From sneak peeks of the setup process to shots of the suppliers in action, behind-the-scenes posts add authenticity and intrigue to your event’s social media presence.
Engage with Influencers: Collaborate with local social media influencers and content creators to extend your event’s reach to their followers. Invite influencers to attend your event as VIP guests or offer them exclusive access to behind-the-scenes moments in exchange for social media coverage.
Encourage User-Generated Content: Foster community engagement by encouraging guests to share their photos and videos from the event. Offer incentives such as prizes or giveaways for the best user-generated content, motivating attendees to actively participate in sharing their experiences online.
In the new age of social media, creating Instagram-worthy events has become an essential component of event panning in the world of events. With the power of stylish event furniture hire and leveraging social media to amplify engagement, event planners can execute visually stunning experiences that leave a lasting impression both online and offline. At Party Hire Group, we’re here to help you bring your event vision to life with our extensive selection of stylish event furniture hire. Get in touch with us today by calling our team on 1300 33 99 81, emailing info@partyhiregroup.com.au or visit the website here: https://www.partyhiregroup.com.au
